Consultant stack
Translated from Hebrew
Dvir Naaman
Tech & AI stack: Mostly tools for building software, AI and automationsDigital marketing and business growth
At a glance
- 43 tools
- 8 categories
- 37 uses personally
- 6 recommends to clients
Core stack
Picked only from the consultant's own words: daily use, years of use, "almost exclusively".
Claude CodeDaily use
“Most of my daily coding is done with this tool.”
VS CodeDaily use
“All the projects I manage, from WordPress sites to Python systems, are open in it at the same time.”
Cursor
“When I want something fast and precise, I use Cursor.”
PythonDaily use
“Python is my main language for every automation and every project that involves AI.”
GitHubAbout a decade
“Every project of mine, from client products to personal projects, is hosted on GitHub.”
Make.com
“In my daily work, I use Make almost exclusively.”
Nano BananaDaily use
“Almost every hero image on this site, every thumbnail, and every background image was created by the model.”
- P
“Perplexity is the first tool I open for every new project that needs data gathering.”
All tools by category
Dashed chips are tools recommended to clients rather than used personally.
“Every tool listed here has passed the test of real-world use, gets updated over time, and is replaced the moment a better alternative comes along.” And his rule on cost: “A $20 monthly subscription for a tool I use once a week is a waste... If the time saved is under two hours, it doesn't go in the toolbox.”
Details for every tool
In the consultant's own words, with a link to the source of each quote.
Copies the scored tools into your private My Stack. Nothing is shared.
Code editors and dev environments6
- Claude CodeNot in Curalo yetUses it
Why:“Most of my daily coding is done with this tool. I start with Sonnet for a short chat about the task, and switch to Opus when it's a big refactor or architecture.” And on one project: an internal CRM system in 4 months instead of 6.
- VS CodeNot in Curalo yetUses it
Why:“VS Code stopped being a ‘text editor’ for me. It became the hub that brings the code, the terminal, the AI and git together on one screen.” Open with 4–5 projects at once, with Claude Code running in the terminal next to it.
- CursorNot in Curalo yetUses it
Why:“On a normal workday I have Cursor open with 3 projects at once in separate windows.” Composer for multi-file edits and Tab for completions: “When I want something fast and precise, I use Cursor.”
CodexNot in Curalo yetUses itWhy:“I mostly use it in the Cloud, and very little in the CLI.” For example: a project that came from a client goes to Codex to read all the code and write an architecture document. Alongside Cursor and Claude Code: “None of the three replaces the others.”
- Since
- Three months (per his April 2026 review)
WindsurfNot in Curalo yetUses itWhy:“Cursor stays my main tool for quick-fire edits, and Windsurf comes in for tasks that need multi-step planning and close checking.”
- Since
- Three months alongside Cursor (per his April 2026 review)
AntigravityNot in Curalo yetUses itWhy:Two uses that justify the tool: big tasks across many files (“In Cursor it would take an hour... in Antigravity the agent does all of them in ten minutes”), and building a complete visual feature that the agent also checks in the browser.
AI app builders4
Bolt.newNot in Curalo yetUses itWhy:A live demo for a client “within an hour” and small internal tools: “For a tool that only I will use... this is the solution.” Not for final production code: the base moves to GitHub and to Cursor to finish.
LovableNot in Curalo yetUses itWhy:“I use Lovable mainly for startup clients who need a good-looking MVP to show investors.” Not for projects with a complex backend; for those he moves to Claude Code.
Base44Not in Curalo yetUses itWhy:“I use Base44 mainly for clients who are business owners and don't want to deal with technical details.” A prototype built together with the client “within one meeting”.
ReplitNot in Curalo yetUses itWhy:“I use Replit mainly for projects that need a complex backend.” Also for bots that run in the background and for quickly testing technical ideas.
AI for media creation4
- Nano BananaNot in Curalo yetUses it
Why:“Almost every hero image on this site, every thumbnail, and every background image was created by the model.” The reason: price. For print and big campaigns he moves to other tools.
ImagenNot in Curalo yetUses itWhy:“For everyday content, I stick with Nano Banana. For special results, I switch to Imagen.” For example, images for proposals to large clients.
VeoNot in Curalo yetUses itWhy:“In my daily work, I use Veo for ads and for hero sections.” Short videos for social media and background video for landing pages.
StitchNot in Curalo yetUses itWhy:“Instead of opening Figma from scratch, I start in Stitch, get a base within 20 minutes, and work on it in Figma only for refinement.”
AI agents and research8
Why:“For professional coding integrated into the IDE with Cursor, I choose Claude.” Works in parallel with Gemini and ChatGPT, “each in its own area of strength”.
Why:“For general work with a broad ecosystem, ChatGPT.” And versus Claude: “In my work, I use both in parallel and choose based on the specific task.”
GeminiNot in Curalo yetUses itWhy:“I use Flash for volume processing (thousands of requests a month) and Pro for tasks that need maximum quality.” For research across many documents: Gemini with NotebookLM.
DeepSeekNot in Curalo yetUses itWhy:“I use both models at the same time, each in its own area of strength” (DeepSeek and ChatGPT). With clients: moving from OpenAI to DeepSeek “took just a few days”.
Why:“Perplexity is the first tool I open for every new project that needs data gathering... I ask Perplexity 5-10 questions, get the sources, and base the work on them.”
NotebookLMNot in Curalo yetUses itWhy:“Every professional post I write on the blog goes through NotebookLM. For every new client who comes in, I upload their material to NotebookLM before the meeting.”
ManusNot in Curalo yetUses itWhy:Long tasks that run on their own: “I give Manus a task to research the industry, the competitors, the trends and the audience.” Not for deep technical work; that's for Cursor and Claude Code.
Why:“This is the tool I open when the claim I'm about to write has to be correct.”
Infrastructure, automation and SEO14
- PythonNot in Curalo yetUses it
Why:“Python is my main language for every automation and every project that involves AI. Almost every script I write, every agent I build, and every data pipeline is based on it.”
- Since
- Years (“after years of use”)
- GitHubNot in Curalo yetUses it
Why:“Every project of mine, from client products to personal projects, is hosted on GitHub.” Issue, branch, work with Cursor or Claude Code, then a PR.
- Since
- About a decade (“after a decade of use”)
- Make.comNot in Curalo yetUses it
Why:“Almost every client of mine who needs business automation gets a scenario in Make.” For example, WhatsApp Business to the CRM, and weekly marketing reports. Complex logic moves to a Python script.
Why:“In my daily work, n8n lives alongside Make. Make for standard automations... and n8n when I build complex pipelines or data-extraction agents that need the flexibility of code.”
Why:“Up to 5,000 tasks a month Zapier wins easily; beyond that Make is better value.” And in his n8n review: Zapier only when there's a specific integration the other tools don't have.
BardeenNot in Curalo yetUses itWhy:“In my organic SEO service I use automated scraping to shorten the collection stage...” The tool “stays in my browser even after the main setup is built somewhere else.”
LazySEONot in Curalo yetUses itWhy:After several months of testing, the main use: 5–10 articles a month for small clients' brand websites. Not for ranking on competitive keywords.
Google Search ConsoleNot in Curalo yetUses itWhy:“I use both, GSC as the main source of truth and Ahrefs for competitive research.”
AhrefsNot in Curalo yetUses itWhy:“Ahrefs is the first tool I open when starting a new project, to understand the competitors and the potential.”
HotjarNot in Curalo yetUses itWhy:“In my consulting, I start with Heatmap to spot problems, and move to Recording for in-depth investigation.”
SEMrushNot in Curalo yetRecommends itWhy:“When I work with teams, I send new employees to the SEMrush Academy before they start work.” Agencies choose it for its breadth; freelance SEOs choose Ahrefs for its accuracy.
Google AnalyticsNot in Curalo yetRecommends itWhy:“Most clients start with GA4 alone and add another tool only when they reach specific needs.”
Why:“Most clients start with Looker Studio and move to Tableau only when they reach very advanced requirements.”
VercelNot in Curalo yetRecommends itWhy:“With my clients who work on Next.js, Vercel is the choice in 95% of cases.” And the standard stack: Vercel + Supabase.
Client management and marketing2
Why:“Most clients start with Mailchimp Free and move to ActiveCampaign or HubSpot as the business grows.”
Why:“Most clients start with HubSpot Free and move to Starter within 3-6 months.”
Project management and productivity4
Why:“With me, every task from a meeting goes into the ClickUp management system with an owner and a date, and the transcript stays as the source for verification.”
SlackNot in Curalo yetUses itWhy:“I send the conclusions that come out of it to the team channel on the Slack communication platform, because what isn't read doesn't exist.”
Why:The list of recurring service problems “I export into a working document in the Notion workspace and handle two lines every week”.
Why:From actual use: “The way that worked for me is... to write down only four kinds of things: a number that was said, the name of a person or product, a decision, and an open question.” The important documents go to NotebookLM.
Design and website building1
FigmaNot in Curalo yetUses itWhy:A base from Stitch and then he “works on it in Figma only for refinement”; final product design also goes to Figma.
Q&A
- What do you do, and for which clients?
- “Helps Israeli businesses and brands build a strong digital presence, automated marketing processes and software systems that drive real, measurable growth.”
- What do you trust AI with in client work, and what never?
- On code: “Use the tool as a first-draft code writer, but always run a manual security review before going to production.”