Why this tool
One of the cheapest credible ways to run a newsletter with welcome sequences and landing pages, with a free plan to start.
Editorial summary
Decision guidance
MailerLite has a drag-and-drop email editor, automations, signup forms, landing pages, a simple website builder and paid newsletter subscriptions. The free plan covers 250 subscribers and 2,500 emails a month. Verified Oct 2026. At 500 subscribers Comfort is $10.80/mo billed yearly ($12 monthly) and Power $22.50/mo billed yearly ($25 monthly); at 1,000 subscribers they are $17.10 and $35.10 billed yearly ($19 and $39 monthly). Prices rise with list size.
When not to use
The free plan is small (250 subscribers). If you want discovery and growth tools for a media-style newsletter, Beehiiv or Substack fit better.
- Strongest area: Trust & support
- Watch area: Setup speed
Confidence
How sure are we?
High — 87/100
- Strong fit for the stated use case.
- Recently reviewed data increases confidence.
- Strong evidence across score areas and recent checks.
Workflow fit
Workflow placement
Capture
Capture work for Marketing & Content.
Deliver
Get first value in 30 min setup.
Connect
Connect with 6 integrations.
Integrations
Compatibility snapshot
Automation
ZapierWorkflow AutomationNo-code automation connecting tools into seamless multi-step workflows.
ZapierWorkflow AutomationNo-code automation connecting tools into seamless multi-step workflows.Other
SHShopify
StripePaymentsPayment processing for invoicing clients, subscriptions, and revenue tracking.WOWordpressCHChatgptCLClaude
StripePaymentsPayment processing for invoicing clients, subscriptions, and revenue tracking.WOWordpressCHChatgptCLClaudeSimilar tools
Explore alternatives
Beehiiv
88/100Newsletter platform built for growth — referral programs, a recommendations network, and built-in monetization. Strong analytics, custom domains, and full branding. A community favorite for consultants building thought leadership, now expanding into websites and podcasts.
Mailchimp
81/100Email marketing and automation with a free plan for fewer than 250 contacts. Paid plans start at $13/mo at 500 contacts and rise with list size.
Substack
81/100Newsletter publishing with built-in paid subscriptions and a reader network. Free to publish; Substack takes 10% of paid subscription revenue.
Kit
71/100Email marketing platform built for creators and solo operators. Visual automation builder, landing pages, and commerce features. Turn your audience into a pipeline.
SendPortal
58/100Self-hosted open-source email campaign manager. Integrates with Amazon SES, Postmark, Mailgun, and SendGrid. Zero vendor lock-in, zero monthly cost.
Canva
87/100Drag-and-drop design for social posts, presentations, documents and brand materials. Free plan; Pro for one person; Business priced per person.
Compare with:
ConvertKit (now Kit) vs MailerLite — Kit's free plan covers up to 10,000 subscribers, MailerLite's 250. At 1,000 subscribers, Kit Creator is $33/mo billed yearly and MailerLite Comfort $17.10.Mailchimp vs MailerLite: Mailchimp's free plan covers under 250 contacts, MailerLite's 250 subscribers. At 5,000 contacts Mailchimp Essentials is $75/mo, MailerLite Comfort $49 (both monthly billing).MailerLite vs BeehiivMailerLite vs SubstackMailerLite vs SendPortal
Guides
Related guides
From Solo to Firm: Scaling Your Consulting Practice
Your tool needs change at every growth stage. A practical guide to the technology, processes, and decisions that take you from solo consultant to small firm — without losing what made you great.
Building Your Consulting Knowledge VaultStop recreating work you have already done. Build a personal knowledge system that captures, organizes and reuses your research, frameworks and past deliverables.
The Consultant's Pricing Playbook: From Hourly to Value-BasedA framework to evaluate five pricing models, calculate what to charge, and build tiered packages — with formulas, scripts, and sourced benchmarks for solo consultants.